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MSL 2019 Title
MSL 2019 7

They have grown up treating Wi-Fi as an entitlement.

MSL 2019 20

“Crosstown Classic” and the “Battle of the Bay” have always been among the most popular interleague rivalries in Major League Baseball.

MSL 2019 3

They have never licked a postage stamp.

MSL 2019 22

Phish Food has always been available from Ben and Jerry.

MSL 2019 27

Teachers have always had to insist that term papers employ sources in addition to those found online.

MSL 2019 32

The Lion King has always been on Broadway.

MSL 2019 10

Charlton Heston is recognized for waving a rifle over his head as much as for waving his staff over the Red Sea.

MSL 2019 33

Phoenix Lights is a series of UFO sightings, not a filtered cigarette.

MSL 2019 About

About the Mindset List

The Mindset List was created at Beloit College in 1998 by Ron Nief and Tom McBride for the class of 2002, born in 1980.  Now in its 18th year, it continues to reflect the world view of entering first year students. This year’s entering students in the class of 2019 were born in 1997.

What started as a witty way of saying to faculty colleagues "beware of hardening of the references," has turned into a globally reported and utilized guide to the intelligent if unprepared adolescent consciousness. It is requested by thousands of readers, reprinted in hundreds of print and electronic publications, and used for a wide variety of purposes. It has caught the imagination of the public and has drawn responses from around the world, including more than a million visitors to the website annually.

Please share your stories and comments and those witty and revealing "mindset moments" here or at www.themindsetlist.com, or at the Mindset List Facebook page (which includes a daily quiz).


Tom McBride (left) is professor of English emeritus at Beloit College. A graduate of Baylor University and the University of Illinois Urbana/Champaign, he teaches Milton, Shakespeare, and critical theory for more than 40 years. He was a co-founder of the program in Rhetoric and Discourse in the English department and for many years headed the college’s First-Year Initiatives seminar program. He has published critical essays and creative non-fiction in journals as diverse as Texas Studies in Language and Literature, The Baker Street Journal, and Two Cities, and on britannica.com and open democracy.net. He has been a commentator on language for Wisconsin Public Radio.

Ron Nief (right) is director of public affairs emeritus at Beloit College. He has been communicating the work of higher education for more than four decades, starting with his alma mater, Boston College in the 1960s and including Brandeis and Clark universities, and Middlebury College. He has written for numerous publications including the New York Times, the Boston Globe and the Christian Science Monitor. The recipient of a Silver Anvil Award from the Public Relations Society of America, he also received a Distinguished Service Award from the Council for the Advancement and Support of Education. He created the Mindset List in 1998.

Charles Westerberg (center) is the Brannon-Ballard Professor of Sociology at College, as well as Associate Dean of the College and Director of the Liberal Arts in Practice Center. Charles Westerberg graduated from Beloit College in 1994 with majors in Sociology and Government. He went on to get his M.A. (1997) and Ph.D. (2001) in Sociology from the University of Missouri in Columbia. He has devoted his scholarly work to the study of the privatization movement in corrections and the increasing actuarial focus of the criminal justice system. He joined the Beloit College faculty in the spring of 2000.


Slideshow Functionality: Nicholas Mischler, Beloit College Class of 2014
2019 Slideshow Content: Corie Suguitan, Beloit College Class of 2017

MSL 2019 Title
MSL 2019 7

They have grown up treating Wi-Fi as an entitlement.

MSL 2019 20

“Crosstown Classic” and the “Battle of the Bay” have always been among the most popular interleague rivalries in Major League Baseball.

MSL 2019 3

They have never licked a postage stamp.

MSL 2019 22

Phish Food has always been available from Ben and Jerry.

MSL 2019 27

Teachers have always had to insist that term papers employ sources in addition to those found online.

MSL 2019 32

The Lion King has always been on Broadway.

MSL 2019 10

Charlton Heston is recognized for waving a rifle over his head as much as for waving his staff over the Red Sea.

MSL 2019 33

Phoenix Lights is a series of UFO sightings, not a filtered cigarette.

MSL 2019 About

About the Mindset List

The Mindset List was created at Beloit College in 1998 by Ron Nief and Tom McBride for the class of 2002, born in 1980.  Now in its 18th year, it continues to reflect the world view of entering first year students. This year’s entering students in the class of 2019 were born in 1997.

What started as a witty way of saying to faculty colleagues "beware of hardening of the references," has turned into a globally reported and utilized guide to the intelligent if unprepared adolescent consciousness. It is requested by thousands of readers, reprinted in hundreds of print and electronic publications, and used for a wide variety of purposes. It has caught the imagination of the public and has drawn responses from around the world, including more than a million visitors to the website annually.

Please share your stories and comments and those witty and revealing "mindset moments" here or at www.themindsetlist.com, or at the Mindset List Facebook page (which includes a daily quiz).


Tom McBride (left) is professor of English emeritus at Beloit College. A graduate of Baylor University and the University of Illinois Urbana/Champaign, he teaches Milton, Shakespeare, and critical theory for more than 40 years. He was a co-founder of the program in Rhetoric and Discourse in the English department and for many years headed the college’s First-Year Initiatives seminar program. He has published critical essays and creative non-fiction in journals as diverse as Texas Studies in Language and Literature, The Baker Street Journal, and Two Cities, and on britannica.com and open democracy.net. He has been a commentator on language for Wisconsin Public Radio.

Ron Nief (right) is director of public affairs emeritus at Beloit College. He has been communicating the work of higher education for more than four decades, starting with his alma mater, Boston College in the 1960s and including Brandeis and Clark universities, and Middlebury College. He has written for numerous publications including the New York Times, the Boston Globe and the Christian Science Monitor. The recipient of a Silver Anvil Award from the Public Relations Society of America, he also received a Distinguished Service Award from the Council for the Advancement and Support of Education. He created the Mindset List in 1998.

Charles Westerberg (center) is the Brannon-Ballard Professor of Sociology at College, as well as Associate Dean of the College and Director of the Liberal Arts in Practice Center. Charles Westerberg graduated from Beloit College in 1994 with majors in Sociology and Government. He went on to get his M.A. (1997) and Ph.D. (2001) in Sociology from the University of Missouri in Columbia. He has devoted his scholarly work to the study of the privatization movement in corrections and the increasing actuarial focus of the criminal justice system. He joined the Beloit College faculty in the spring of 2000.


Slideshow Functionality: Nicholas Mischler, Beloit College Class of 2014
2019 Slideshow Content: Corie Suguitan, Beloit College Class of 2017