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BIFF hits the road to draw visitors to Beloit

January 2, 2013 at 10:34 pm

Attendees of next week’s Chicago Boat Show will be treated to the chance to preview films from the 2013 Beloit International Film Festival, and organizers hope the sneak peek will encourage people to come see the full festival in February. Working in cooperation with Paddle and Trail, BIFF will be joining  “Paddlefest” at the Chicago Boat Show Jan. 9 through Jan. 13.

Beloit International Film Festival will be part of the Paddle and Trail exhibit area, creating a special film-viewing room and providing an opportunity to see films screening at the upcoming BIFF 2013. There will also be special drawings for ticket giveaways and accommodations. Beloit area hotels and restaurants are also working with BIFF to create special offers to encourage visits to Beloit.

During the Chicago Boat Show, BIFF, now in its eighth year, will announce a new element of the 2014 film festival featuring action films created with the GoPro sports camera. The versatile sports camera is used by skiers, surfers, sky divers, canoeists, and others to catch breathtaking views of their adventures from a very personal viewpoint.

“This is an astounding cooperative program and just the kind we love to develop with BIFF,” says BIFF Executive Director Roddie Beaudoin. “Walter Loos, owner of Paddle and Trail, and his colleague Therese Oldenburg presented the idea to us and we jumped on it.”

Beaudoin says the boat show offers the perfect opportunity to showcase the Beloit film festival.

“The boat show has an audience of about 30,000 people in the Chicagoland area who love to travel and are looking for adventure. They also escape in droves to the natural beauty of Wisconsin every weekend. They sound like the right people for BIFF.”

For more information, visit the new BIFF website at http://bit.ly/biff_show.